It is often said that business and friendship don’t mix. Well… we think they do. Our story proved us right. Salad box is a business based on a real friendship. It began in 2011, when our founder Dan Isai decided to lead the change in the Romanian food business and provide a healthy fast food product.
Three good friends joined Dan in his journey: Radu Lupas, Daniel Lar, and Vlad Lupas. In April 2012, they opened together the first Salad Box restaurant, located in Cluj-Napoca (the second largest city in Romania). Our wholesome and tasty salads convinced the customers that food is life and we make it good. Our salads soon became so popular that in only one year we opened other 12 restaurants. And this was only the beginning…